In a rapidly evolving tech landscape, Evoluciona was created to transform customer experience by blending AI with human insight. As Intelcia’s CX innovation hub, it proves that true transformation requires not just technology, but also vision, empathy, and purposeful strategy.

1. Technology with Purpose: The Evoluciona Formula

For Evoluciona, technology is a means, not an end. In an industry filled with technological promises, the company has developed its own formula: E = Ba × H³ × T, meaning Business Knowledge × Human Empathy × Technology. This is more than a slogan—it’s a guiding philosophy. True transformation happens when solutions are driven by business insight, human sensitivity, and purposeful technology. This integration enables the creation of solutions that are operationally effective, emotionally resonant, and capable of delivering measurable impact.

2. People-centered vision

Evoluciona advocates for a human-centric approach to CX. In a landscape where “everything as a service” models and digital interactions are the norm, contact center agents face increasingly complex cases. The real opportunity lies in humanizing technology, not just automating it. Evoluciona’s solutions—including virtual assistants, intelligent automation, advanced analytics, and predictive modeling—are designed to anticipate needs, personalize every interaction, and provide data-driven agility. When paired with human expertise, these tools enable truly transformational service and differentiated quality.

3. Real impact, tangible results

More and more companies recognize the strategic role of customer service in driving business success. For this reason, a strong CX strategy must produce measurable outcomes. Evoluciona demonstrates this through real-world cases: in retail, it has optimized service flows and reduced unnecessary calls through speech and text analytics; in utilities, its virtual assistants resolve up to 97% of internal agent queries; and in tourism, it has automated written support in five languages, enhancing agility and service quality. These results show how technology, when applied with purpose and strategic vision, can truly transform CX.

Together, these three pillars—empathy, technology, and strategic vision—define Evoluciona’s approach to customer experience. More than offering solutions, the company proposes a new way of understanding CX: focused on generating real value and preparing businesses for the future.